Post by: IBA International in Monthly Roundup
It’s been a busy start to Q2 with social media support for event activity, briefing calls with subject matter experts for new content, and elevating the power of third-party research.
Post by: IBA International in Strategy
A throwback to two years ago, where PR and marketing greenwashing was just coming under the spotlight.
Post by: IBA International in Strategy
PR and Marketing Pros: A case study in algorithm fail, critical thinking win
Post by: IBA International in Strategy
IBA analyzes key data from the PRWeek/Cision State of Global Comms Report 2023