Post by: IBA International in Monthly Roundup
Q2 at IBA marks the start of a new work experience intern. I am Lois, and have joined the team, eager to learn the diverse trade of B2B PR through IBA’s unique strategies. After reviewing the first quarter, I have…
Post by: IBA International in Monthly Roundup
March has transpired to be a hectic month for PR and MarComms professionals worldwide - albeit primarily for royal correspondents and TV journalists - with the constant shocking stream of events getting attention...
Post by: IBA International in Monthly Roundup
It’s out with the old and in with the new - in with the new indeed epitomized by my arrival at IBA. I’m Georgia, the latest IBA recruit, learning my trade in PR with a face mask, social distancing, PPE…
Post by: IBA International in Monthly Roundup
As we prepare to move into the festive period, here’s the IBA International take on what’s been a year of change, adaptation and success – plus a hint of what lies ahead...
Post by: IBA International in Monthly Roundup
Despite the world around us slowing down to mitigate a second wave of Covid-19, the IBA team is busier than ever as we help steer our clients into that important fourth quarter of 2020...
Post by: IBA International in Monthly Roundup
With only a few weeks left until we start the final Quarter of 2020, we are entering one of the busiest periods in the PR calendar, and our focus is on helping our clients generate leads...
Post by: IBA International in Monthly Roundup
As we enter the summer months many will be having holidays, looking forward to a few relaxing days off – and maybe staying in some new locations given the current international travel restrictions! Often working around annual leaves in the…
Post by: IBA International in Monthly Roundup
Whether lockdown has felt like a few weeks or a lifetime, the good news is that we seem to be coming into the exit phase – and it’s time to start capitalizing on opportunities and making up for those lost…
Post by: IBA International in Monthly Roundup
The last few months have provided one of the biggest global business shocks in the past half century, and in our 50+ year history IBA has seen a few. But one thing has never changed, our commitment to sharing knowledge,…
Post by: IBA International in Monthly Roundup
Advice for communicators has been varied during the coronavirus crisis, but we were shocked that some big-name and high retainer fee agencies were warning B2B organizations to only focus on opportunities and content for ‘down the road’ to get placements.…