Post by: IBA International in Monthly Roundup
We were all so grateful for the extra Leap Day with February filled with long to-do lists, back to back campaigns and an intense period of media pitching...
Post by: IBA International in Monthly Roundup
April marks the start of the second business quarter and, for a lot of countries, the start of the Easter holidays. Here at IBA, the team is looking forward to take some time to reflect on what has been an…
Post by: IBA International in Monthly Roundup
We are deep into awards season, a time for recognition and reflection. The recent Grammys encapsulated this spirit perfectly. Following Grammy Awards president Neil Portnow’s provocative comments in 2018 that women needed to “step up” to be considered for the…
Post by: IBA International in Monthly Roundup
Have you received a billion emails lately titled “We have updated our Privacy Policy”, “Is this goodbye?” and “Please don’t go”? If not, don’t get all #FOMO just yet! GDPR is a big deal and it will affect your business…
Post by: IBA International in Monthly Roundup
The spirit of technology and science really caught on at the IBA office this month. To kick things off, we have been re-engineering our social media strategy to give PR professionals some “food for thought” – stats, facts and figures…
Post by: IBA International in Monthly Roundup
The IBA #PRFood4Thought hashtag has just over a month under its belt which means it’s time for our first monthly roundup! These roundups will allow us to take a deeper dive into the months posts without the restriction of Twitter’s…
Post by: IBA International in Monthly Roundup
In February, Elon Musk’s Falcon Heavy rocket had a successful test flight and sent a cherry red Tesla roadster into the orbit of Mars. With “Don’t panic”1 written on the car’s dashboard screen and David Bowie’s “Life on Mars” now…
Post by: IBA International in Monthly Roundup
Award season has kicked off, with the Golden Globes and Grammys getting the ball rolling and the Oscars not far off either. Whether you’re glued to the screen, don’t give a DAMN1 or “too cool to care but will check…
Post by: IBA International in Monthly Roundup
Ding-dong, ding-dong, a royal wedding is on the horizon! Prince Harry is officially off the market, and while the guys in the IBA office won’t shed a tear, I reserve the right to be at least a little heartbroken. But…
Post by: IBA International in Monthly Roundup
October was International Strategic Planning Month and in offices all around the world, planning was in full force – the year in review, future industry trends, and next year’s strategy were all on the agenda. Set your goals wisely and…