IBA fast tracks its clients into 2023

The IBA team was all bright eyed and bushy tailed as we started the New Year after a well-deserved break over the festive period!

Christmas came early with a walk down Wall Street and two elves lend a ‘helping’ (elfing) hand

The final round-up of PR and placement activity from an action-packed year at IBA in 2022.

Black Friday, Cyber Monday and the World Cup – is there any added time for B2B PR?

With the sweepstake for the World Cup footie done at IBA and a few grumbles about the draw, let’s ‘kick off’ with all the good news this month at IBA!

No tricks, only treats this month, as event support and trend jacking research highlight a sweet October

From placement levels scarier than the Halloween franchise, to hunting down journalists, and some frighteningly successful trends research – here’s the lowdown on everything IBA in the last month.

A week at IBA – and a whistle-stop tour of executive profiling, trend jacking, and horses for courses

New recruit Sam Walker brings us his whistle-stop tour of his first week at IBA, from TikTok to global supply chain issues, webchat to humanizing AI, and with a horse thrown in for good measure

Jumping for joy in August: Interviews, in-person and horse events, and a prize for the French to kickstart the event circuit countdown

As we pass the midway point in Q3, the weather may have cooled down – but things are still heating up here in the IBA office!

July Hots Up – Heatwaves, Thought Leadership and Prime Placements

July kicked off with a new arrival to the team. My name’s Caitlin, I’m IBA’s new Graduate PR Executive, and I’ve spent the past month learning the IBA PR and Marketing ropes!

It’s been a jam-packed June – full of in-person events, award entries and interviews galore!

June seems to have kicked-off the business “silly season” earlier than ever before. But for the team at IBA this doesn’t mean we slow down – there’s the small matter of closing out Q2 and ending the first half of…

May-be this is our best month yet? A round-up of hot topics, hard-hitting events, and horses

As we pass the midway point in Q2 and with summer fast approaching – for those in the Northern Hemisphere of course – the month of May has been nothing short of exciting.

Beginning of a new quarter, end of financial year, and media momentum from the IBA hub

The beginning of 2022 has passed by in a flash. And here we are, with a blink of an eye landing at the end of April ending a financial year and starting the second quarter of 2022. In fact, as…