Post by: IBA International in Monthly Roundup
This November as PR and marketing budgets are being finalized, planning for the year ahead is very much underway for our clients and the IBA team! It’s true the content lifecycle never truly stops, but what fuels this messaging engine?…
Post by: IBA International in Comment
The IBA team is putting generative AI to the test by asking it to predict the top B2B technology trends for 2024 onwards. We’re conducting a bit of an experiment to see how in the loop gen-AI really is on…