IBA Talking Propeller Heads
IBA Talking Propellor Heads

About Us

At IBA International, our mission is simple: to empower businesses with strategic PR, social media, and content marketing solutions. With a commitment to innovation and client success, we strive to redefine industry standards and drive meaningful results.

Our Story

Founded over five decades ago, IBA International has evolved from a small PR agency to a leading force in B2B communications.

Our journey is marked by resilience, growth, and a relentless pursuit of excellence. From our humble beginnings to our current standing, every milestone has been a testament to our dedication to serving our clients with integrity and expertise.

Get in touch
Our Story thumbnail

Our Team

At IBA International, our team is our greatest asset. Led by industry veterans and creative minds, our diverse team brings a wealth of experience and passion to every project. Meet the faces behind our success and discover the expertise and dedication driving our client-focused approach.

Judith Ingleton-Beer

Judith Ingleton-Beer

CEO at IBA and Owner, IBA

Linkedin
Georgia Harris profile

Georgia Harris

B2B PR Lead - Themes

Linkedin
Hannah Watson profile

Hannah Watson

B2B PR Lead - Analytics

Linkedin
Jamie Kightley profile

Jamie Kightley

PR | Head Of Client Services

Linkedin
Samuel Walker profile

Samuel Walker

PR Executive

Linkedin
Caitlin Goldsmith profile

Caitlin Goldsmith

PR Executive

Linkedin

Industries

IT and Software
The IT space is a big space - and a busy one. How do you cut through the noise to reach your audiences and deliver your key messages in a way that gets noticed? IBA has been at the front of every major IT technology wave since the 1960s, helping its clients stay front of mind and at the center of attention. From small start-ups to some of the world's biggest players, we can get to the heart of the stories that matter to your customers and prospects.
FinTech
Influencing new technology waves is engrained in the culture of IBA. This is no more evident than our work in the world's fastest growing industry, FinTech. From re-positioning traditional financial institutions to growing the brand presence of technology disruptors, IBA has extensive experience with finance and payment media outlets. The team plan a consistent stream of activity to cut through the FinTech chatter, and place our clients at the forefront of innovative change.
Enterprise Communications
CPaaS, UCaaS, IaaS, PaaS? Enterprise communications is about more than just acronyms. These are the technologies and delivery mechanisms which are creating real change for the people and businesses that are using them.

From hardware to software, from the datacenter to the network edge, we understand the technologies driving change and can build the right content strategy to elevate your brand in a competitive landscape.
Aerospace & Defense
From aircraft that keep the bustling commercial industry moving to tough and complex military equipment, IBA understands the importance and complexity of the Aerospace & Defense industry.

IBA has a track record of quality coverage in A&D - from the US & UK to the Middle East and Asia-Pac - and content proven to help in the sales process. Our specialist strategy and industry knowledge advances the objectives of our A&D clients to put them front and center of the industry conversation.
Insurance
The increasingly competitive nature of the insurance industry has put pressure on insurers to adopt new and innovative technology to help protect the bottom line. IBA has a strong reputation of helping insurance service providers demonstrate the value of their technology to the wider industry, through customer case studies, bylined articles and award entries. Current clients include one of the world’s leading insurance and data analytics firms.
Public Sector
There are few things more important than the public services which keep societies functioning. Technology companies play their part by providing solutions that have a vital role in public care, development and travel. The flexible campaigns constructed by IBA have produced great success for clients across healthcare, education, transport and more.
Education
The education sector is undergoing a technology revolution. From K-12 to further and higher education, IBA has positioned clients alongside developing industry hot topics in North America, Europe, the Middle East and Asia-Pacific. Key messaging has included smart infrastructure, the rising bring your own device (BYOD) culture and a new breed of management information systems.
Manufacturing
The manufacturing industry is vast and essential to the GDP of many countries – and it’s constantly ever evolving, none more so than now as we enter the era of Industry 5.0 and connected workers. So, how do you stand out and capture the attention of your audience in such a busy marketplace while delivering your key messages in a way that resonates?

IBA partners with leading edge manufacturing solutions providers and knows just how to help them stay ahead of the curve. From innovative start-ups to some of the world’s most prominent manufacturers, we know how to pinpoint the stories that matter and showcase the power of industrial solutions to customers and prospects in meaningful ways.
Retail
From robotic cleaners to AR fitting rooms and smartphone-based checkouts, tracking trends in the retail landscape is a core strength of IBA. Nowhere is this more evident than in our work with some of the most exciting names in the retail space.

From redefining the strategies of established brands to elevating the profiles of disruptive newcomers, IBA has deep experience with the retail media. Our team crafts a steady flow of initiatives designed to help our clients break through the retail noise, positioning them at the forefront of industry transformation.
IT and Software
The IT space is a big space - and a busy one. How do you cut through the noise to reach you audiences and deliver your key messages in a way that gets noticed? IBA has been at the front of every major IT technology wave since the 1960s, helping its clients stay front of mind and at the center of attention. From small start-ups to some of the world's biggest players, we can get to the heart of the stories that matter to your customers and prospects.
FinTech
Influencing new technology waves is engrained in the culture of IBA. This is no more evident than our work in the world's fastest growing industry, FinTech. From re-positioning traditional financial institutions to growing the brand presence of technology disruptors, IBA has extensive experience with finance and payment media outlets. The team plan a consistent stream of activity to cut through the FinTech chatter, and place our clients at the forefront of innovative change.
Enterprise Communications
CPaaS, UCaaS, IaaS, PaaS? Enterprise communications is about more than just acronyms. These are the technologies and delivery mechanisms which are creating real change for the people and businesses that are using them.

From hardware to software, from the datacenter to the network edge, we understand the technologies driving change and can build the right content strategy to elevate your brand in a competitive landscape.
Aerospace & Defense
From aircraft that keep the bustling commercial industry moving to tough and complex military equipment, IBA understands the importance and complexity of the Aerospace & Defense industry.

IBA has a track record of quality coverage in A&D - from the US & UK to the Middle East and Asia-Pac - and content proven to help in the sales process. Our specialist strategy and industry knowledge advances the objectives of our A&D clients to put them front and center of the industry conversation.
Insurance
The increasingly competitive nature of the insurance industry has put pressure on insurers to adopt new and innovative technology to help protect the bottom line. IBA has a strong reputation of helping insurance service providers demonstrate the value of their technology to the wider industry, through customer case studies, bylined articles and award entries. Current clients include one of the world’s leading insurance and data analytics firms.
Public Sector
There are few things more important than the public services which keep societies functioning. Technology companies play their part by providing solutions that have a vital role in public care, development and travel. The flexible campaigns constructed by IBA have produced great success for clients across healthcare, education, transport and more.
Education
The education sector is undergoing a technology revolution. From K-12 to further and higher education, IBA has positioned clients alongside developing industry hot topics in North America, Europe, the Middle East and Asia-Pacific. Key messaging has included smart infrastructure, the rising bring your own device (BYOD) culture and a new breed of management information systems.

Company Culture

Our culture is built on collaboration, creativity, and a shared commitment to excellence. We foster an environment where innovation thrives, ideas are valued, and teamwork is celebrated.

With a focus on work-life balance and professional development, we empower our team to reach their full potential and deliver exceptional results for our clients.

Work with us
Company Culture thumbnail
Samm Smeltzer

In all honesty, Webtec is the best agency we've ever worked with.

Our approach

We believe in a personalized approach to client service. By understanding the unique needs and goals of each client, we tailor our strategies to deliver impactful solutions that drive tangible results.

From strategic planning to execution, our collaborative approach ensures that every client receives the attention and expertise they deserve.

Get in touch

Let’s make your vision a reality

Ready to make waves in your industry? Let’s craft your success story together. Reach out now and let’s get started.

Get in touch
Let’s make your

Get in touch with us

We respond within 24 hours

Need assistance or have a question? Reach out to us, and we’ll get back to you within 24 hours. Your satisfaction is our priority.

 

 

 

4.9 out of 5 stars from 47 reviews
★★★★★ 4.7/5
Quick Links
Important Links
Let’s Connect!

Connect with us and grow your business.

Mastodon
Mastodon
Instagram
Linkedin
  • Phone
  • Mail
  • WhatsApp
  • Messenger
× Send
Copyright © 2025 INGLETON-BEER ASSOCIATES

Powered by Webtec