Post by: IBA International in Monthly Roundup
Despite the world around us slowing down to mitigate a second wave of Covid-19, the IBA team is busier than ever as we help steer our clients into that important fourth quarter of 2020...
Post by: IBA International in Comment
The press release has always occupied a key role in B2B communications throughout the move from paper media to increasingly digital online platforms. Its delivery may have changed – but its strategic importance should never be in doubt.
Post by: IBA International in Strategy
Initial IBA International research conducted with key B2B marketing decision-makers worldwide reveals over half of all surveyed businesses are actively exploring how to break into new markets this year...
Post by: IBA International in Monthly Roundup
With only a few weeks left until we start the final Quarter of 2020, we are entering one of the busiest periods in the PR calendar, and our focus is on helping our clients generate leads...
Post by: IBA International in Industry Spotlight
COVID-19 put incredible strain on the agriculture industry globally and has exposed several vulnerabilities in the food system, such as insufficient capacity in domestic food production and labor challenges...