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What we do
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IBA Talking Propeller Heads
Home
What we do
Matrix-based PR
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Influencer Engagement
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About IBA
About Us
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IBA Talking Propellor Heads
Uncategorized
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The Ascent of Short-Form Content
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The PR art of striking when the media iron is hot!
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It’s official: Gen-AI content will seriously impair your SEO
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The pressure is on PR and Comms teams to move the business needle as C-suite expectations keep rising
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Throwback Friday: Goodbye To The Days of Misguided “Spray and Pray” Campaigns!
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Throwback Friday: AI is put under the stress test of the law
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News is only news when it appears in (digital) print
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The consumerization of B2B marketing
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The classical triangulation theory behind the perfect tweet
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