Post by: IBA International in Monthly Roundup
I’m Joshua, the latest recruit to IBA’s team, excited and eager to learn the ins and outs of international PR and marketing. Here’s my take on the opening month to IBA’s Q4 2021.
Post by: IBA International in Comment
Following on from our last round-up of highlight IBA contributions to influential PR & marketing media outlets, the IBA team have continued to share industry thought leadership with B2B marketers.
Post by: IBA International in Comment
That is the question…and digitally focused PR is the answer One of our most well-read recent strategy blogs was a piece we wrote on the link between PR and SEO – a relationship not all marketers are aware of. In…
Post by: IBA International in Strategy
Remember that old PR mantra “it’s not what you know, it’s who you know” said rather cockily by PR execs to describe their ‘special’ relationship with journalist? At IBA we have always known this is not the case.
Post by: IBA International in Monthly Roundup
Whether you’ve been rejoicing at the kids going back to school, or looking forward to early autumnal evenings, there’s been no shortage of exciting projects here at the IBA office.