A PR ‘own goal’ to kick off the silly season

In PR terms, the arrival of summer marks the silly season when bizarre and outlandish stories start to make the headlines in want of better copy crossing the journalist's desks. In the UK our own football elite kicked off the…

Spotlight on Europe – it’s business as usual

This month the UK has been center stage on the political scene and in media terms courtesy of the 'Brexit' referendum and the England soccer team's early exit from the Euro 2016 Championships. Despite these excitements IBA's worldwide activities carried…

How do you solve a problem like Maria?

It seems a lot of PR companies spend their time filling out time sheets just to show how much effort they've put into making no progress for their clients. And funnily enough, it always seems to be the client's fault…