What IBA can do for you

The digital transformation of B2B PR has happened but the roadmap is not clear






Content – what content? Blogging – no time and for what value? Social media – a help or hindrance? PR earned media coverage – worth it or not? How do I know I am getting it right?

IBA provides a PR roadmap through the maze of social media, blogging, content creation and earned media to support your inbound and outbound marketing. And we bring clarity with metrics and sensible KPIs.

You grow, add a market sector, target a new geography, add a region: Americas, Europe, AsiaPac. The IBA hub reaches out with you.

You don’t need big budgets, you just need to get it right.

IBA Services


Content

Targeted content creation from a journalist-trained editorial team.

Ecosystem

A full-scale, low-cost PR campaign to get the most out of your content marketing efforts.

Pitch&Place

The quick and effective way to achieve consistent international coverage for your business.

Engage

A smart and simple solution to your B2B social media strategy.

Influencer

Find the people who influence the buying decisions and convert them into brand advocates.

Blogging

A low-cost blogging program to strengthen lead-gen and establish authority in your markets.